PLANNING

GWC helps clients get their bearings and build a solid foundation for projects.
We conduct resource assessments, research case studies, prepare feasibility studies, and help to develop and write grant applications for state, federal, and private foundations to fund special projects. We also research, write, and evaluate communications and marketing strategies.

We are a talented team accustomed to working with planning boards and commissions, government agencies, and the general public to implement state, local, and community initiatives. Our approach utilizes the expertise and efficiencies of our team that is capable of project management, community outreach and engagement, strategic planning, research, writing, and graphic design. We document processes, prepare planning templates, and provide general business writing for diverse client needs.

GWC provides national-level experience and creative solutions, but with hometown sensibility and client-centered focus. Our attention to detail and commitment to on-time delivery differentiate us from others. Our mission is to deliver effective strategies, products, and services to meet client’s needs.

MEETINGS & EVENTS

Whether your event is an annual meeting for a hundred or a consumer show for a thousand, we can manage it all - from planning through set-up and teardown.
GWC’s skilled facilitators and meeting planners will make sure your event or conference comes off without a hitch. We arrange unique, affordable venues and tours. We develop educational programs and work with speakers to address your audience’s needs. We facilitate meetings, prepare presentations and materials, and document outcomes. We handle all media purchasing, marketing, design services, vendor solicitation, facility rental, registration, catering, and logistics.

GWC has planned and organized events from State Fairs to Statehouses to increase visibility of its clients and help to build new markets. Our team is driven by boundless energy, excitement, and enthusiasm.

PARTNERING

GWC helps people work collaboratively to create innovative partnerships.
We support groups in formalizing organizational structures, establishing operating procedures, and resolving conflicts. We use our expertise to assist clients in involving stakeholders and engaging elected officials.

GWC’s style with all clients and projects is a very hands-on and personal approach that takes into consideration the goals of our clients as well as the goals of our company. We are consistently able to add value to the clients we serve by listening to the collective voice of members, partners, and other stakeholders and developing strategies that benefit all. Our reach and broad base of experience allow us to work collaboratively and cooperatively to generate, integrate, and facilitate liaisons and partnerships that benefit all.

We have built relationships with diverse groups of stakeholders around the region and the nation for the benefit of the clients we serve, including longstanding relationships with state and federal agency personnel, private businesses, and membership-based organizations.

 

INTEGRATED COMMUNICATIONS

Our innovative, forward-thinking staff can provide creative solutions to virtually any communications or program challenge.
As a fully integrated firm, GWC takes a truly creative approach to all marketing and public relations challenges and puts the best combination of communications disciplines into action for each of our clients. This makes clients’ brands stronger, your messages more effective, and your lives that much easier.

Communicating key messages in ways that influence behavior is critical to achieving your objectives. GWC’s talented team of interpretative planners, graphic designers, web developers, researchers and writers will design high-impact products to reach your audience efficiently and effectively. Our media relations specialists design and place advertising, develop and pitch stories, and track coverage.

ASSOCIATION MANAGEMENT

GWC supports organizations that seek to sustain local communities while conserving and promoting careful use of the natural environment.
Trade associations and non-profit organizations turn to us for support in every aspect of their successful administration. Our services include proposal preparation, membership communication, database management, grant-writing, bookkeeping and banking, fund development campaigns, website and social media maintenance, media relations, and project management.

We help organizations increase their membership base through targeted campaigns, outreach and education, representation at public venues, liaison with like-minded organizations and the broader community, and our understanding of connections between people and place. Increased membership builds strength in associations and financial sustainability for the future.

The GWC team is skilled with a variety of management software including Microsoft Suite of Excel, Access, Word, and PowerPoint; Adobe In-Design, Illustrator, Acrobat, and Contribute; and QuickBooks for non-profits.

INTERPRETATION

Interpretation engages site visitors; and encourages them to explore, connect and take action.
Excellent interpretation is an essential component of a positive visitor experience. Interpretation brings alive the nature, history and culture of a place. When visitors are engaged, they gain a greater appreciation for the resources. Interpretation begins with thoughtful planning and careful consideration of what site managers want visitors to know, feel and do.

GWC’s team of writers and designers craft messages, select images, and format thought-provoking, informative exhibits.

HAVE A PROJECT ? GET IN TOUCH
Contact Us
Contact Us

Eastern U.S. Office
PO Box 705
Salem, NY 12865
(518) 854-7386

Canada and New England Office
110 Merchants Row, First Floor
Rutland, VT 05701
(802) 747-7900